Openness Online

What is Openness online? It's the relatively new buzz word, which we have reported on before in this blog when we wrote about Facebook, Yahoo, Google and Myspace opening up the code to their platforms or at least thinking about doing it.

"Openness is upon us," Jerry Yang from Yahoo said in his first public speaking appearance since taking over as CEO four months ago. "There is an opportunity for Yahoo as a huge publisher to play the open game and do that as a strategy." What does he mean and what does that mean for you?

Well, Openness is communal management and open access to information and the materials needed to help with a project or creating extra value for a site's member. Facebook is a great example of a platform "opening" up and what resulted was an explosion of cool new apps. We characterize the structure of Openness as flat and fluid. Its a way for websites to allow their members a way to connect to the Web of Internet services that they use everyday that isn't on the website that they are on if that makes sense.

What is your view on the web becoming more open? How do you define Openness?

Cool follow up to the Openness online and what Verizon is doing.