Writers' Strike Accelerates Web Video's Move To TV

I think this is a interesting byproduct of the writer's strike and the ultimate dream of most producers of web content. The cross over to TV is a huge leap for all web video producers and highlights one of the major goals of this group. Fame has always trumpeted money and the crossover to a new medium is exactly what most want to accomplish.

NBC will start running the new Web show "Quarterlife," once passed up by rival ABC three years ago, on TV coming this January. The show was created by Marshall Herskovitz and Edward Zwick of "thirtysomething" fame and hit the internet airwaves last week on MySpace.

The strike has forced networks to look elsewhere for content to replace their prime time shows and consider shows from the web that they once turned their nose up at. Will this last thought once the strike ends? With the quality of web shows getting better every year, its a natural progression for web video to move over to TV and something that I don't find that surprising. The web just provided producers a new and cheaper alternative to getting their content out there and thus we see a rise in the amount of content. So with or without the strike we were bound to see an increase in content in general and the natural progression and migration of tv to web and web to tv.