At Cutcaster, the majority of our search results use your title, description and keywords to get your images and videos found. How well you title, describe and keyword your content is how well it will come up in search results on the site and on popular search engines. I really need your help making sure that your content is properly labeled. I know it takes more time but we need this to be concise, clear and relevant so buyers are put off. Since we are in the early stages of our site we have a real opportunity to keep the search results as relevant as possible and keep buyers happy. I had a conversation with 2 potential buyers today and they said they biggest consideration for using a site was search results relevancy so I am going to be stressing this and working to help you guys. We are only so many people here at Cutcaster i.e. not many, so we need all your help.
Here we go.
From the title:
- the subject and the "role" it plays ("boy petting dog," "mother feeding child," "dog barking at squirrel")
- do NOT use punctuation, exclamation or any other marks or weird characters in the titles
From the description: Get as descriptive as you can
- Information about age (newborn, young, old, senior, mature adult, over the hill, child, stone age)
- What is it like? (hot, dry, putrid, wet, yellow, rusty)
- What is the subject wearing? (t-shirt, nude, coat, viser, jean shorts, etc.).
- Name of or type of building or designation? (apartment complex, oil rig, office).
- For animals/plants - scientific name, common name, color (if relevant).
- What time of day, if relevant (sunrise, dawn, dusk, midday, noon, sunset, night).
- Seasons, if relevant (spring, fall, summer, winter).
From the keywords:
- Words that match the subject/concept
- Synonyms (words that mean the same thing, but look different)
- you only need 10-20 keywords at most
- don't over keyword
If you notice content on the site that is spamming on keywords or not categorized right will you please notify us by clicking on this button "Flag this Media" on the media details page. You will be helping us all if you do it and buyers will be more likely to come to the site because results will be relevant.
Thursday, August 7, 2008
Image, keywording and description help
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Cutcaster
Do you remember your first sale? We do!!!
Just wanted to throw my two-cents worth in. The only comment I would make to the keywording blog relates to synonyms. You are looking for synonyms, but after you have fully described what you see in the image. The first thing you need to do is describe "exactly" the main things you see in the image (boy, girl, boat, house, lake, etc.). After those items are listed, then you can add synonyms. The problem most sites have is that contributors "over describe" by adding every minute detail, which isn't necessary. They also stuff it with synonyms that are not really synonyms that relate to the image. Keywording is one of the most dreaded parts, I think, of uploading, but it is a necessary evil if we want to be found.
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