It's probably not news to most at this point as the press release came out on the 5th, but as of August 15th, Google's download-to-own/rent video service is coming to an abrupt halt. Apparently, it couldn't compete with YouTube's free downloading structure (imagine that), so they're closing down shop. The most interesting point is that while YouTube's presence probably didn't help, Google still couldn't figure out how to profitably sell videos online. Granted, this business model is something that could have been tweaked around but I'm sure corporate wanted to cut their losses and move on to bigger and better things. We here at Cutcaster are much more interested on peoples' thoughts as to why this experiment didn't pan out....so feel free to comment below.
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Sunday, August 12, 2007
Stepping on your own foot...
Posted by
Caster2
at
2:21 PM
Labels: google ends download service, sell video content, sell video footage, video content profit, youtube video
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